Wordsworth & Black · Amazon (6 regions), Walmart, Shopify, Etsy
One brand, six Amazon regions and three more channels
Localized listings and PPC in every region, plus the hidden Shopify shipping setting that was slowing down global delivery.
Amazon regions managed
6
Shopify shipping fixed
Challenge
The problem
Selling in six Amazon regions meant six sets of listings and ads, and the English copy didn’t work everywhere. On Shopify, international orders were slow to arrive and nobody knew why. [Owner to confirm the specific issues.]
Approach
What we did
- Localized listings for each Amazon region instead of copying English text
- Ran PPC per region with local keywords and budgets
- Found and fixed a hidden Shopify shipping setting that slowed global delivery
- Kept Walmart and Etsy listings in step with the main catalog
Outcome
The result
6Amazon regions with localized listings
4sales channels managed
[X]delivery time improvement [confirm]
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